I get it-you’ve been using Facebook for years, you are on the social network to keep in contact with your family and friends. But Facebook says the loss of this tracking will impact its SMB advertisers.Įither way, a lot of people find this tracking pretty intrusive.
Apple argues that transparency is key, and I’m inclined to agree. This is something that has sparked a battle between Facebook and Apple, the latter of which is about to launch an anti-tracking feature that spells the end of the identifier for advertisers ( IDFA). Facebook tracks you as you browse other apps and websitesĪs well as the data collection, Facebook tracks you as you visit other apps and websites.
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